Looking at the increased potential in the car market this year Astra Daihatsu Motor (ADM), car maker of Daihatsu and Toyota are planning to add 1000 new workers, in connection with the increased production this year.

As the biggest car producer in Indonesia, ADM plans to boost production by 14 per cent. This means a greater capacity to touch 25,000 units per month as of April this year from 21,000 units previously. " Due to increase in production the manufacturer will absorb labour force of about 1,000 people who got laid off last year because of the crisis," said National Sales Elvina Hear Afny ADM in Jakarta, recently.

Total number of employees who will work at the assembly centre in ADM will reach 8,000 people. The addition of labour is proportional to the growing amount of production targets.

Throughout this year, manufacturers plan to achieve sales target to 260,000 units, an increase of 20 per cent from the same period in 2009 which reached 217,000 units. ADM now produces several models of Toyota's like, Avanza, Rush, Xenia, Terios, and Gran Max.

Meanwhile, sales data according to ATPM, Daihatsu sales last month reached 8,302 units, up 89 per cent compared with same month of 2009 for 4,391 units. Total of 12 months this year rose Daihatsu sales target of 77,513 units to 82,500 units.