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Minerva Motor Indonesia to launch 7 new models
Bisnis Indonesia, 9 Feb '10

Minerva Motor Indonesia (MMI), a brand of motorcycle manufacturers Sahcs Minerva, will launch seven new models to strengthen its sales this year in Indonesia and has set a target of 66,000 units.

Kritianto Goenadi, President Director of PT Minerva Motor Indonesia, said the seven new models will be presented by the company this year which includes 3 models of 100c and 125cc automatic scooters one 150 cc sports model and three models of 250cc.

"The 150cc sports model will be launched early March. We hope that this year sales of Minerva reach 66,000 units".

Kristianto asserted that the number of new products which will be introduced into the domestic market this year is a response to national economic conditions which have improved and are relatively stable.

"We see a better 2010 than last year. Also sales in January have increased compared with the same month in 2009. Our company has sold around 4300 units.

Furthermore, we sold 49,800 units in 2009,and the R150 sports models contributed 60%, Megelli R250 by 25%, while the remaining contribution was from Madass 125 and the others.

"For the Greater Jakarta alone, last year the market share of Minerva in the sport bike segment of was 7.6% and we ranked 3rd," he said.