BYD soft launches brand experience centre at Glorietta 1
visor.ph, 5 Sep '24
The concept of a brand experience store located within mall premises is a common thing in other countries.
Here, a couple of automakers have started doing it as well, the latest being BYD Cars Philippines newest experience hub, which has recently undergone a soft opening.
It is located at Glorietta 1 in Ayala Center, Makati, right across SM Makati, and is open during mall hours (10:00am to 9:00pm).
Occupying a space of 287.21 square metre, the showroom not only can display three vehicles at a time, but also provides customers the opportunity to get to know the brand and its vehicles, and even test-drive, place reservations, and buy vehicles and merchandise.