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Honda Motorcycle and Scooter opens BigWing in Noida
Economic Times, 24 Jan '23

Headlines 24 Jan 2023


Providing a differentiated immersive experience to premium motorcycle customers across the country, Honda Motorcycle & Scooter India (HMSI) on January 23rd inaugurated an all-new premium big bike sales & service outlet Honda BigWing at Noida (Uttar Pradesh).

Atsushi Ogata, managing director, president & chief executive officer (CEO), Honda Motorcycle & Scooter India, said, "Our focus is on expansion of Honda BigWing (Honda's exclusive premium motorcycle network) to deliver a truly differentiated immersive experience closer to customers. Today, we are delighted to inaugurate BigWing in Noida. Through this new premium outlet, we aim to take Honda's fun motorcycles closer to customers in Noida and bring to experience our mid-size range of premium motorcycles."

Expanding its last mile presence to cater to the aspirational customers, the differentiated Silver Wing can be experienced at more than 100 operational touchpoints. Located at H-164, Sector-63, Near Noida Electronic City Metro Station (Noida) the facility aims to elevate the GoRidin spirit among new as well as prospective customers, the company said.