India Yamaha Motor (IYM) has announced a refresh to its motorcycle line-up. This update includes fresh colour choices and cosmetic enhancements for the popular R15 V4 and the FZ series model range including FZ-S FI Ver 4.0 DLX, FZ-S FI Ver 3.0, FZ FI Ver 3.0, and the FZ-X.

As a new year begins, the introduction of vibrant colour schemes and graphical enhancement is to boost sales and establish stronger connections with young customers across the country.

The new colour choices are tailored to match each customer's lifestyle, provide them a personalised journey and finally enticing enthusiasts to embrace 'The Call of the Blue,' the company said in a media release.

Eishin Chihana, Chairman, Yamaha Motor India Group of Companies, said, "Yamaha is excited to unveil its refreshed 2024 motorcycle line-up, in line with 'The Call of the Blue' brand campaign. We are elated to introduce vibrant new colour options and appealing graphics that aim to captivate riders and onlookers alike. The carefully curated palette that features bold and refreshing shades, not only adds glamour to the bikes but is also expected to heighten consumer delight, promising visually stunning and gratifying experiences for Yamaha enthusiasts in India."

"We have introduced these fresh colour schemes after receiving a lot of feedback from our young consumers in the colour related surveys that are being conducted from time to time. Through these upgrades, we are committed to offer a personalised journey to the Yamaha fans, encouraging more enthusiasts to embrace 'The Call of the Blue' for an enhanced biking experience."

The sporty R15 V4 model for 2024 get's an all-new colour - vivid magenta metallic.' This will be exclusively available at Yamaha's upscale Blue Square outlets. Enhancing the model's appeal, the existing Racing Blue and Metallic Red shades have undergone cosmetic upgrades and will now sport refreshing tones and sportier graphics, the company added.

The FZ-S FI version 4.0 Deluxe now has an all-new racing blue shade, while the existing metallic black colour is now replaced with a matte black option. Apart from this, the matte black and majesty red colours have also received cosmetic enhancements.

Notably, the seat colour for the entire FZ-S FI version 4.0 Deluxe has been transformed to a sleek solid black, adding a refreshing touch to the overall aesthetic.

In a bid to further enhance the visual appeal, the FZ-S FI version 3.0 model is now available in the matte grey colour, while the FZ FI debuts a matte cyan shade. The FZ-X, joining the vibrant line-up, introduces the strong & rugged matte titan colour.

Yamaha will continue to carry forward the rich legacy of the popular sports bike with such exciting upgrades, thereby enriching the overall experience of biking enthusiasts in India, the company said.